Are you a content creator, blogger, course creator, or YouTuber looking for an email marketing tool to help grow your email list and connect with your audience? If so, you may have heard of ConvertKit.
In this ConvertKit review for 2023, we will look in-depth at its features, pricing, user experience, technical details, and comparison with other email marketing tools to help you decide whether it’s worth the money.
ConvertKit has been gaining popularity among digital marketers due to its focus on simplicity and automation. It offers features such as customizable opt-in forms and landing pages, automated sequences based on subscriber behavior, tag-based segmentation for targeted campaigns, and more.
But is it worth the investment? We will dive into each aspect of ConvertKit to give you a comprehensive understanding of what it offers and how it compares to other email marketing tools in the market.
So buckle up and get ready to find out if ConvertKit is the right fit for your business needs!
Disclosure: Kindly be aware that a few of the links provided below are affiliate links, and you won’t incur any extra charges if you decide to use them. By purchasing ConvertKit via my ConvertKit affiliate link, I receive compensation, which aids in creating this article without any cost to you. Please note that I only endorse products and services that I’ve utilized and believe in.
Convertkit Overview
Let’s quickly overview what Convertkit offers and see if it fits your email marketing needs!
Convertkit is an email marketing software for creators to expand email lists and engage subscribers. It was founded by Nathan Barry in 2013 and recommended for bloggers, course creators, and YouTubers.
Unlike other email marketing tools, Convertkit doesn’t offer a free plan but instead starts at $29 per month for up to 1,000 subscribers. One of Convertkit’s main features is automation, which allows users to create high-converting sequences through its segmentation system. It makes it easier for creators to manage their lists and send targeted emails based on subscriber behavior.
In addition to this, Convertkit also provides simple yet effective opt-in forms with customizable designs that you can easily integrate into websites or social media platforms. With its focus on ease of use, Convertkit offers access to all features regardless of the plan chosen, making it ideal for solo digital creators looking to scale their business efficiently through email automation.
Convertkit Features
With ConvertKit’s advanced features like a landing page editor, email automation templates, and digital products online store, you can easily connect with your fans and start earning a living through email marketing. The platform allows you to send automated emails to your subscribers, create simple landing pages, and grow your email list by offering freebies or charging for exclusive content.
Here are some other key features of ConvertKit that make it worth the investment:
- Pricing: Compared to more advanced and cheaper tools like GetResponse or Sendinblue, Convertkit can get pricey quickly.
- Create your account: Signing up for ConvertKit is easy and free. You can start by creating a new account and choosing the plan that suits your needs.
- Build your email list: The first step in using ConvertKit is building an email list. You can add opt-in forms to your website or landing pages, offer lead magnets like eBooks or webinars, or import existing contacts from other platforms. With ConvertKit’s customizable designs and user-friendly interface, building your email list has always been challenging.
- If you’re a professional blogger, podcaster, or course creator looking for an efficient way to engage with your audience through email marketing, ConvertKit is worth considering. It’s user-friendly interface and powerful automation tools offer an ideal solution for those seeking to monetize their content and grow their business through effective email campaigns.
Target Audience
If you’re a professional blogger, podcaster, course creator, or YouTuber, ConvertKit is the perfect solution for you. It allows you to effectively engage with your audience and monetize your content through email marketing.
With its advanced features, such as a landing page editor, email automation templates, and digital products online store, ConvertKit makes connecting with your fans and growing your email list easy. Plus, their pricing plans include unlimited emails and subscribers.
You can start with ConvertKit for free if you have under 1,000 subscribers. However, it’s worth considering the paid packages to take full advantage of all the available tools. The cheapest paid package starts at $15 for marketers with fewer than 300 subscribers.
So, if you’re ready to grow your email list and monetize your content effectively through targeted campaigns and selling digital products/subscriptions, start with ConvertKit today!
User Experience
You’ll love the mixed rating of ConvertKit among users, but did you know that their customer support has a rating of 4.5/5?
While some users find the editor and landing page creator essential and limited, others praise ConvertKit for its ease of use and efficient way of managing lists and sending automated emails through segmentation.
With 18 landing page templates, customizable opt-in forms, and access to all features regardless of the plan chosen, ConvertKit offers a simple yet effective solution for serious content creators who want to grow their email list.
When you start with ConvertKit, you have three types of emails: text, classic, and modern. While only nine templates are available for text-based emails, this aligns with ConvertKit’s less is more approach.
The marketing automation has high-converting sequences and provides basic tracking of open rates, click rates, and subscribers. Though the analytics side may be lacking for some users’ preferences, ConvertKit’s consistent approach is ideal for solo digital creators looking to scale their businesses without getting bogged down in data analysis.
Investing in a tool that can fully automate your email sequences to targeted audiences while offering good customer support and concierge migration guidance from other platforms like Mailchimp or Drip – Convertkit is worth considering!
Convertkit Integrations
Are you looking to integrate with other tools and streamline your email marketing efforts? Check out ConvertKit’s integrations.
With 94 direct integrations and hundreds more available through Zapier, you can connect ConvertKit to all your favorite apps and automate tasks like adding subscribers to your list or triggering an email sequence.
Some notable integrations include Shopify, WordPress, Teachable, Stripe, YouTube, and many more.
Whether you want to sell digital products or create a seamless email marketing setup for your business, ConvertKit has you covered.
And with the Creator Pro plan, you can access even more advanced features like custom Facebook audiences for targeted ad campaigns.
So if you’re looking for the best email marketing software to help scale your business quickly and easily, look no further than ConvertKit.
Convertkit Pricing
Ready to scale your email marketing efforts? Let’s talk about the pricing options for this powerful tool.
Convertkit offers a free plan for up to 1,000 subscribers with limited features. Still, their paid plans start at $29 per month for up to 1,000 subscribers and offer more advanced features like email automation and integrations with other tools. The pricing increases as the number of subscribers grows, with the highest tier costing $599 monthly for up to 900k+ subscribers.
While Convertkit’s pricing may seem steep compared to other email marketing software options offering free plans or lower starting prices, it’s essential to consider its value.
Convertkit is for creators and digital content marketers who want to grow their email lists and automate their marketing efforts. It offers unique features like easy-to-use opt-in forms, landing page templates, and segmentation and automation capabilities that can save time and increase conversions.
So if you’re serious about growing your business through email marketing, Convertkit may be your best option despite its higher price point.
How to use ConvertKit?
Designed with ease of use in mind. Whether you’re a blogger, podcaster, course creator, or YouTuber, ConvertKit aims to help you build an email list and connect with your subscribers.
Here’s how you can get started:
- Pricing: Compared to more advanced and cheaper tools like GetResponse or Sendinblue, Convertkit can get pricey quickly.
- Create your account: Signing up for ConvertKit is easy and free. You can start by creating a new account and choosing the plan that suits your needs.
- Build your email list: The first step in using ConvertKit is building an email list. You can add opt-in forms to your website or landing pages, offer lead magnets like eBooks or webinars, or import existing contacts from other platforms. With ConvertKit’s customizable designs and user-friendly interface, building your email list has always been challenging.
Once you have built your email list, you can send broadcast emails or set up automated sequences using ConvertKit’s advanced features like email automation templates and digital products online store. With its flexible tagging system and reasonable deliverability rates, ConvertKit makes it easy to send targeted campaigns that resonate with your audience.
Overall, if you’re looking for a reliable and efficient way of managing lists and sending emails through segmentation without breaking the bank, then ConvertKit is what you need!
ConvertKit’s Landing Page Editor
Get ready for the ultimate landing page editing experience with ConvertKit’s landing page editor! As part of our comprehensive ConvertKit review in 2023, we found that ConvertKit’s landing page editor is user-friendly and straightforward.
It allows you to create visually-pleasing pages optimized for conversions and tailored to your brand. With over 50 templates, you can customize your landing pages to fit your needs and goals.
The process is straightforward! You can edit text, images, colors, and more with a few clicks. Plus, you can preview and edit your landing pages before publishing them.
Overall, the ConvertKit landing page editor is an essential tool for any serious content creator or marketer looking to take their campaigns to the next level – worth the money!
Selling Products And Services With Convertkit
Now that you know about ConvertKit’s landing page editor, let’s discuss how it can help you sell your products and services.
One of the unique features of ConvertKit is its ability to allow users to sell digital products and subscriptions from their emails. This feature sets them apart from other email marketing platforms, making it easier for creators to monetize their newsletters through direct sales.
To start selling with ConvertKit, you only need to create and integrate a product or service with the platform. You can then add a buy button or link directly in your emails, making it easy for subscribers to purchase without leaving their inboxes.
With this added convenience, you can increase your chances of closing more sales and growing your business. So, if you’re looking for an email marketing tool to help you sell digital products and subscriptions seamlessly, ConvertKit might be worth the investment.
Author’s Experience
As a business that has used ConvertKit to build an email list, we highly recommend it for creators looking to automate their email marketing and increase their revenue.
ConvertKit’s focus on ease of use makes it an excellent choice for those who want to create content without getting bogged down in the technical details of email marketing.
The simple yet effective opt-in forms with customizable designs and high-converting sequences in marketing automation allow you to grow your email list and scale your business quickly.
While there are other email marketing tools, ConvertKit stands out as one of the best. Its efficient way of managing lists and sending emails through segmentation is unmatched by many competitors.
Plus, its direct integrations with tools specifically designed to make your life easier mean that you can spend less time worrying about your email campaigns and more time growing your business.
Overall, if you’re a serious content creator or eCom pro with big ambitions, ConvertKit is worth the investment.
So try it today and see how easy it is to create a broadcast to help you grow your audience!
Analytics Details
The analytics side of using email marketing tools is like driving a car without a dashboard – you’re not sure what’s working and what’s not.
However, with ConvertKit, while the analytics may be lacking compared to other tools, the less is more approach aligns well with the focus on ease of use for creators who want to build automation quickly and efficiently. The basic tracking of open rates, click rates, and subscribers provide enough data for most content creators.
ConvertKit has a concierge migration guide that helps users migrate their lists from other tools for free. While ConvertKit may not have all the bells and whistles of some of the best email marketing software on analytics, it makes up for its ability to help grow your list and commerce sell digital products.
With direct integrations with tools specifically designed to make your life easier and good customer support through email or Facebook groups available 8 am-8 pm Eastern, 7 days a week, you’ll find that ConvertKit is worth the money if you’re serious about growing your business as a creator.
What We Like/Dislike About Convertkit
You’ll love learning what you can expect from this email marketing tool, both the good and the bad, as we dive into what I like and dislike about using it.
One thing I appreciate about Convertkit is its focus on ease of use. The platform is intuitive and straightforward, making it easy for beginners to navigate. Plus, their segmentation features are handy for targeting specific groups within your email list.
However, one downside of Convertkit is its need for advanced analytics. While they provide basic tracking metrics like open and click-through rates, they only offer a little beyond that. It can make it difficult to optimize campaigns or track specific user behaviors.
Additionally, while their pricing is all-inclusive, it can quickly become expensive as your subscriber count grows.
Overall, if you’re looking for a simple yet effective email marketing tool with excellent segmentation capabilities and an easy-to-use interface, Convertkit may be worth the investment.
Comparison To Other Platforms
Knowing how Convertkit stacks up against other platforms regarding pricing, design options, and analytics is essential if you’re considering email marketing tools. Here are some key differences between Convertkit and other popular options:
- Pricing: Compared to more advanced and cheaper tools like GetResponse or Sendinblue, Convertkit can get pricey quickly.
- Design Options: Convertkit has limited design options with only 9 text-based email templates and a landing page editor with limited design options and poor usability.
- Analytics: While Convertkit covers the basics with open rates, click rates, and subscriber tracking, it lacks click maps, geo-tracking, and bounce rates available on other platforms.
- Target Audience: Recommended for ultra-targeted campaigns and selling digital products/subscriptions for professional bloggers, podcasters, course creators, YouTubers, etc.
Overall, if you’re looking for a feature-rich platform with extensive analytics at an affordable price point, there are better alternatives than ConvertKit. However, if you’re willing to pay a premium price for an easy-to-use tool that focuses on growing your email list through advanced automation features, it could be worth the investment for serious content creators or eCom pros with big ambitions.
Final Thoughts
So, is ConvertKit worth the money? After thoroughly reviewing its features, user experience, integrations, analytics details, and comparison to other email marketing tools, the answer is a resounding yes.
ConvertKit’s focus on simplicity and automation makes it an ideal tool for content creators, bloggers, course creators, and YouTubers who want to grow their email list and connect with their audience without getting bogged down in complex features or steep learning curves.
Its affordable pricing plans make it accessible to small businesses and solo entrepreneurs.
Overall, if you’re looking for an easy-to-use email marketing tool that prioritizes automation and simplifies your workflow while still providing powerful features like landing pages and segmentation options, ConvertKit is worth considering.
Give it a try today and see how it can help you take your email marketing efforts to the next level. We Provide Insights that helps you build your business.
